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Four Ways to Get More Traffic

It’s been a few weeks since Google’s most recent algorithm (Penguin) update has been released, affecting many websites’ search engine traffic. Anyone who has been around the blogosphere for a while knows that this hasn’t been the first. Between penguins and pandas, webmasters are always left guessing how to increase SEO and traffic in general.

There are many different strategies to increase your traffic (just like there are different strategies for affiliate income). When trying to increase your traffic, it’s best to diversify your focus until you know what is successful and what is not. Even if you feel like you have an understanding of how to increase your traffic, it may change tomorrow. You may be trying to focus on your search engine optimization, but what happens when all of your traffic is taken away with a new update to Google’s algorithm? For this reason, it can be quite beneficial to continue to try new things to build more traffic.

Four Practical Ways to Get More Traffic

1. Be Active on New Social Media Sites (Pinterest, Facebook, Twitter, etc.) – Social media sites are very popular these days. Heck, I find myself checking facebook and twitter before going to bed every night just to see if there is anything interesting. I’ve also seen this approach being very successful with another site. I was recently contacted by a blogging friend of mine who is looking at purchasing a website. He asked me to give him some feedback on the site, and to my surprise, I found out that this site nearly doubled its traffic in the past year to 100k pageviews each month – largely as a result of incorporating social media sites like Pinterest. If you have the right material, it may be worth a shot. You never know until you try.

2. Write about Current Events – Another great strategy to get more traffic is to write about current events. You may feel like you are just jumping on the band wagon, but it is a great way to pick up traffic on high volume keywords. I had a lot of success with this when Steve Jobs died. I didn’t really know what I was doing at the time with SEO, but I figured I would give it a shot. I wrote a quick post after I heard the news, connecting it to my readers at 20’s Finances and had several hits each day for quite a while. This is even without ranking for any high frequency keywords or doing any extensive research. Another prime example is the flood of posts about the Facebook IPO.

3. Comment a LOT – I know I have already covered this, but this is one of the most underrated aspects of a well-balanced plan. An easy way to get traffic is to comment on other blogs. You will not only get visits from the bloggers themselves, but from their readers as well. Talk about a win-win, and that’s without even considering the link benefits. I’ve already written how I got over 10,000 pageviews in my first full month just from commenting (and a few guest posts).

4. Write Controversial Content – This is one of the secrets to growing an audience. I’m often reminded that it’s always about quality over quantity. If you write a controversial topic, it will not only be more interesting (not the same ol’ Do This with your money or Do that!), but also give a space for valuable debate. This means more return visitors, coming to check the discussion, and ultimately more pageviews. Instead of someone visiting your site, you could potentially increase the pageviews to 10-15 from one person for each article. Talk about an easy way to boost your traffic.

If you are looking to boost your traffic, these are four practical ways to increase your pageviews. As with any online venture, it will take time to evaluate what is successful with your site.

Readers, have you had any success with these steps? Do you have any other strategies for increasing traffic?

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11 Responses to Four Ways to Get More Traffic

  1. I comment a lot so I think that has been the key to most of my visits. Hopefully I get a regular reader base though so I don’t have to rely so much on my comments driving most of my traffic.

    • Derek says:

      You’ll get a regular reader base soon. I commented heavily for the first year of my site. Suddenly, I no longer had the time to comment and I thought my visitor numbers would go down, but it never happened. I had my regular readers and I no longer had to spam comment to get that consistent flow of visitors! You’ll get there, don’t worry.

  2. Commenting has helped to drive traffic for me as well. I never thought of writing controversial topics. That may not be a bad idea, since I don’t see a lot of bloggers taking that route.

    • Derek says:

      Sometimes it’s tought to think of controversial topics, but if you’ve got one, they’re gold. Just be tactful in your approach so you don’t offend and drive away some of your regular readers.

  3. I think blending health with finances has helped to broaden my readership. I know many finance sites follow other finance sites and vice versa with nutrition sites, so BFH has given me a unique approach by bringing in readers from the nutrition world and finance world.

    • Derek says:

      That’s great to hear Jessica! Keep up the awesome work and you’ll soon start seeing the many benefits of blogging! :)

  4. […] But, believe it or not, the next step is NOT making that blog passive. Nope. The first step is to build up an insane amount of traffic. If you write consistent, quality content (with solid SEO), and you are active in the blog forums, […]

  5. Jonny says:

    Thanks for sharing such an wonderful article, i believe in blog commenting and guest posting, this brings hell lot of traffic.

    Cheers!

  6. If you see a little incline of traffic you also need to take advantage to further increase it. This you do by posting more epic content that will elicit more backlinks and social sharing and thus improve your SEO ranking.